Sales Seminars to Hit Your Numbers From Three Levels

Our Sales Communications™ sales seminars and workshops all take a buyer-centric approach. We teach salespeople to focus on the needs of the buyer, and then eliminate the obstacles and bottlenecks so buyers can get to "Yes" faster and more frequently.
My name is Paul Johnson, and I "discovered" the Sales Communications™ approach used in each sales seminar because I was looking for shortcuts for getting buyers to "Yes". I found that if I gave prospects the support they needed to come to a decision, they would!
I began using my Sales Communications techniques and became an award winning salesperson at 24 at over 200 percent of quota. Each sales seminar incorporates these shortcuts to help you and your team get buyers to yes faster.
Our sales seminars train at three different levels:
Process
Our Shortcuts to The Buyer-Centric Method sales seminar maps out the process your buyers use to come to a decision, so you can help them get there faster and more frequently.
Strategies
Our Shortcuts to Major Account Mapping sales seminars trains salespeople to think strategically and elevate themselves to a peer relationship level with executives in your account. You'll be able to displace competitors and enjoy profitable revenue.
Tactics
Our Shortcuts to Consultative Selling is a series of four sales seminars that provide the fundamental skills your salespeople need to master the consultative selling approach.
Sales Seminar Leader Paul Johnson

My sales seminar company is called Shortcuts to Results LLC. We are the developer and exclusive provider of sales seminars featuring the Sales Communications™ approach.
I want your salesforce to have everything you need to systematically boost sales performance
I left retail sales in 1979 to start my direct selling career. After attending an inspiring sales seminar, I began developing an "inventory" of templates and programs to improve my selling effectiveness. The shortcuts I found quickly paid off. I have since succeeded in many roles including National Sales Director, National Accounts Manager, and Product Marketing Manager.
Besides composing my sales seminars, I am author of Let Your Customer Sell You, Shortcuts to Raving Reference Letters, and co-author of Fantastic Customer Service Inside and Out
You may have also seen my advice in publications and newsletters by the Atlanta Journal Constitution, American City Business Journals, Potentials Magazine, Competitive Edge Magazine, VAR Business, Imagination Publications, TechLinks Magazine, Sales and Marketing Management Magazine, Professional Speaker Magazine, Selling Power Magazine, Association for Financial Technology, Microsoft bCentral, Bankrate.com, The Small Business Exchange, and more.
Almost forgot -- I am past President of the Georgia State Chapter of the National Speakers Association.
Click here to request sales seminar information.
Here's what my clients are saying:
"We were able to double our revenues within two months of working with you."
Iris Programmers Group
John Lavell,
President
"It's great that we were able to entrust you to work directly with our clients as well as our staff. As a result, you were able to secure over $100,000 in business that we wouldn't have without your efforts."
ADP
Jeff Fields,
Vice President of Sales
“All helpful. Very interactive. Industry specific. Excellent!”
Andrew L. Drescher,
Director of Business Development
"Your presentation skills are outstanding as evidenced when you trained our sales force to sell our software product."
Akzo Nobel Coatings Inc.
Bert van Duinkerken,
IT Services Manager
"Thank you for working with me ... this year. It has been a great success. Apparently, so much so, that it helped me to win the Regional Sales Manager of the Year award."
Broniec Associates
Gregg Masters,
Regional Sales Manager
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